When it comes to online marketing with a business, any business, sometimes we can feel overwhelmed. In fact, for many of us it can seem like we feel overwhelmed more often than not. Why do we feel this way? Because we feel like we need to be everywhere all of the time. But guess what? We really...

You most likely know what Pinterest is. There are a lot of people that use the social media platform, and by a lot, I mean over one hundred million people. You read that right, one hundred million. You want to reach out to a lot of people and get your business in front of them? Why on earth...

It’s no secret that getting online will help your business enormously. It opens you up to a whole new world of customers, and the potential for more sales. If you’re not sure how to get started, we will go through the basics. It all starts with a simple website or blog, and you...

Am I the only person who is REALLY excited about this new feature Facebook has just added to their Facebook Pages? Surely not!

Facebook Pages have just had the new Facebook Audience Optimization featured added!!

What is Audience Optimization?

As defined in the Facebook media blog

“Is...

Facebook Reach seems to be decreasing at a rapid rate for people who own or manage Facebook Pages….. If you ask most Facebook Page owners, however not everyone is experiencing the same decrease in reach.

Before we get started lets just clarify a few words that I often seen being misused...

Anyone who has seen an episode of Mad Men will know that marketing has changed in the past couple of decades. The methods that used to be foolproof are now almost extinct, and they have been replaced with new age technology. As a result, your business needs to adapt to the changes to take your...

All businesses and bloggers should be launching digital campaigns to run alongside their real-world advertising. Most people use the internet on a daily basis. So, you can reach a large percentage of your target market online. You’ll need to perform lots of research to ensure you...

Holding a business conference can be a great way to give your business more exposure and start a conversation in your industry.

Here’s how to hold a perfect conference.

Pick a Theme

Your conference will need a unifying idea that brings everyone together. It can be very specific, relating to...

Marketing is a key part of your business or blog and how successful you will be.

There are many ways to market a business, but here are some of the most interesting:

Create A Twitter Account

Anyone that knows business and marketing can tell you that social media is a powerful tool. Although...

All website owners should aim to improve the search engine ranking of their domain. That is the best way to boost traffic and get more attention online. There are services that allow you to purchase website visits, but they are not worthy of your time.

You need relevant and natural traffic...

There has been a lot of buzz recently with the new release from Facebook their Facebook Authorship function.

So what is Facebook Authorship….

I am sure you have seen it but just never known how they manage to get their name on their post.

In the above example you can see that...

You want to start getting serious about your pinning. You want to see what content from your website is getting pinned onto Pinterest.

What is Pinterest Analytics?

It allows you to see how people are interacting with your pins and content from your website.

Why is this important?

• Allows you to...